The Therapeutic Alliance: What Common Factors Research Reveals About Hypnotherapy Outcomes
A breakdown of the landmark research on therapeutic alliance and why it matters more than technique in hypnotherapy.
Category Research
Articles published on the What Was I Research page. Daily educational content for students and practitioners.
AI in Diagnosis: Will Algorithms Replace the Clinical Intake?
AI diagnostic tools are advancing rapidly. What this means for therapists who still conduct manual intake assessments.
Attachment Theory in Therapeutic Outcomes: What Research Tells Us About the Client-Therapist Bond
How attachment styles shape the therapeutic alliance and influence outcomes across therapeutic modalities, including hypnotherapy.
How Clients Use AI Between Therapy Sessions: What Therapists Need to Know in 2026
More clients than ever are turning to AI chatbots between sessions — and therapists need to understand what this means for clinical practice.
Virtual Hypnotherapy: Does Remote Delivery Change Efficacy? A Review of the Evidence
A systematic look at the evidence comparing remote and in-person hypnotherapy, covering clinical outcomes, patient satisfaction, and practical implications.
Building Referral Networks: A Practical Guide for Hypnotherapists Building Their Practice
Practical strategies for hypnotherapists to build professional referral networks, from GP liaison to cross-practice collaboration.
Placebo, Nocebo, and Expectation: What the Research Tells Us About Hypnosis Mechanisms
A breakdown of the evidence distinguishing hypnosis from placebo, examining expectation mechanisms and nocebo effects.
Hypnotherapy for Irritable Bowel Syndrome: Evidence Behind the Manchester Protocol
A plain-English summary of the Manchester Protocol for IBS hypnotherapy and the clinical trial evidence supporting it.
Cancellation Policies and No-Shows: Protecting Your Practice While Keeping the Therapeutic Alliance
Practical strategies for managing cancellations and no-shows without damaging the therapeutic relationship.
Clients Who’ve Talked to AI: What Therapists Need to Know About Pre-Treatment Chatbot Use
A guide for practitioners on understanding clients who have used AI therapy tools before entering hypnotherapy.